I don’t think Gil Amelio leads Apple anywhere except bankruptcy in any alternate timeline.

In my alternative world :

- all the kids want a zune this Christmas which is gaining traction on market leader creative

- general magic is bought by a baby bill post MS breakup to give us iPhone-ish in 2013

- wearables is science fiction

- VR still sux

- Facebook doesn’t happen ( I can dream)

- blackberry is still a thing